Glossary

Buyer question

A buyer question is the actual question a prospective customer asks an AI assistant before choosing — "best X for Y", "alternatives to Z", "cheapest X for a team of five".

By Reflexa Technologies — the team building Reflexa, the agent that works on your site · updated 16 October 2026

Why it matters

AI visibility is measured on these, not on keywords. A question whose good answer names vendors measures something; a how-to question does not.

How to see it on your own site

Write down the five questions your last customers would have asked.

Related terms

Questions people ask.

What is Buyer question?

A buyer question is the actual question a prospective customer asks an AI assistant before choosing — "best X for Y", "alternatives to Z", "cheapest X for a team of five".

Why does it matter for AI visibility?

AI visibility is measured on these, not on keywords. A question whose good answer names vendors measures something; a how-to question does not.

How do I see it on my own site?

Write down the five questions your last customers would have asked.

See it measured on your site.

The free page check runs the 23 checks on your public pages — the terms on this page, observed on your pages.

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