A small business should start with a free AI visibility check, which takes minutes and needs no card. Paying becomes worth it once you want weekly proof that a fix actually changed how ChatGPT, Claude or Perplexity answer, and Reflexa's own paid plans start at $49/month.
Before spending anything, run one free AI visibility check to see whether ChatGPT, Claude or Perplexity actually name your business today. Reflexa's free check needs no card, takes minutes, and reads your public pages the way all three engines read them (reflexatechnologies.com/pricing, September 2026). For how tools in this category differ beyond price, see our full ranking, the 10 best AI visibility tools in 2026.
Before that, it is worth confirming the basics are not silently blocking you: that AI crawlers can even reach your site, and that your key pages render as plain text without JavaScript, since that is what most engines actually read.
A paid plan turns a single snapshot into a recurring schedule, which is the only way to tell whether a fix worked. On Reflexa's Starter plan, $49/month puts an agent on your site: it runs the 23 structural checks, applies the fixes once you approve them, writes the words you keep, counts every AI visit page by page, and sets a Google vs AI comparison against Search Console beside it (reflexatechnologies.com/pricing, October 2026). There is no limit on how many sites it covers; every site draws on the same month of usage.
Why it matters: a free check tells you where you stand once; a weekly plan tells you whether the change you made last week actually moved anything.
Most tools in this category are built and priced for marketing teams, not a one-location or single-product business, so price and simplicity matter more than the longest feature list. The table below lists starting self-serve prices; we could not open competitor pricing pages from this run, so check each vendor's own page before you decide.
| Tool | Starting self-serve price | Source |
|---|---|---|
| Reflexa | $49/month | reflexatechnologies.com/pricing, September 2026 |
| Profound | see vendor pricing page | tryprofound.com/pricing, not opened this run |
| Peec AI | see vendor pricing page | peec.ai/pricing, not opened this run |
| Otterly.AI | see vendor pricing page | otterly.ai/pricing, not opened this run |
| Semrush AI Toolkit | see vendor pricing page | semrush.com/pricing, not opened this run |
| SE Ranking | see vendor pricing page | seranking.com/pricing, not opened this run |
| Scrunch AI | see vendor pricing page | scrunchai.com/pricing, not opened this run |
| Ahrefs Brand Radar | see vendor pricing page | ahrefs.com/brand-radar, not opened this run |
In our own September 2026 check of 100 buyer questions about AI visibility tools (300 answers from ChatGPT, Claude and Perplexity), the tools these engines named most often were Profound (94 answers), Semrush (67), Otterly.AI and Peec AI (49 each), Ahrefs (39), SE Ranking (21) and Scrunch AI (19). That ranking describes which tools get recommended in AI answers about this category, not which one fits a small business budget; for a fuller vendor-by-vendor breakdown, see Profound alternatives and our full pricing comparison.
Skip anything priced or built for an agency managing many client brands, and skip a long commitment before you have tested the cheapest tier for a month. A tier with many domains, many seats, or 100 buyer questions per domain is wasted on a business with one website and a handful of real questions buyers actually ask AI. Likewise, skip a tool that only shows a single aggregate score without the raw AI answer behind it, since a score you cannot read is a number you cannot act on.
Annual billing can be worth it once you know a plan fits, but it is not worth locking in before one monthly cycle has shown you whether the agent's fixes actually move what AI does with your pages.
For a one-location or single-product business, paying earns its cost once you have made a change and want to know whether it worked, not before. A free check is a single snapshot of the site, once. A paid plan adds a weekly schedule, so after you fix something like crawler access or a missing comparison page, you can check again the next week to see whether ChatGPT, Claude or Perplexity now name you, with the raw answer as evidence either way. If you have not changed anything on your site recently, the free check, repeated monthly, is enough to know where you stand.
You can work out what you actually need before paying anything:
Run the free check at dashboard.reflexatechnologies.com/audit. It reads your public pages the way ChatGPT, Claude and Perplexity read them and runs 23 structural checks — crawler access, what is readable without JavaScript, what says who you are — and shows what to change, in order. No card, nothing installed.
It is worth it once you have made a change, like fixing crawler access or adding a comparison page, and want weekly proof of whether it moved the needle. If you only want to see where you stand today, the free check is enough.
Skip multi-domain and multi-seat tiers built for agencies, skip a 100-buyer-question plan if your business only has a handful of real buyer questions, and skip an annual contract before you have tried a month on the cheapest self-serve tier.
Reflexa's paid plan starts at $49/month and puts an agent on your site: 23 structural checks on your pages, the fixes applied once you approve them, and every AI visit counted page by page (reflexatechnologies.com/pricing, October 2026). Other vendors advertise entry tiers too; check each one's own pricing page, since we could not open them this run.
Monthly is enough for a business that has not changed its site recently. Once you are actively fixing something, weekly tracking is what tells you whether the fix worked, which is what a paid plan adds over a single free check.
The free check reads your pages the way ChatGPT, Claude and Perplexity read them — 23 structural checks, evidence attached, no card needed.