Glossary

@id

@id is the identifier of an entity in JSON-LD — a URL-shaped string such as https://yourdomain/#org — so that the same entity can be referenced from many places instead of restated.

By Reflexa Technologies — the team building Reflexa, the agent that works on your site · updated 16 October 2026

Why it matters

Entities without @id links are fragments; with them, the Organization, the WebSite and every page's publisher are one linked graph an engine can merge.

How to see it on your own site

In the JSON-LD, the Organization's "@id" and the "publisher": {"@id": …} references pointing at it.

Checked by Reflexa: Are your schema entities linked into one graph? — part of the 23 checks on every page check.

Related terms

Questions people ask.

What is @id?

@id is the identifier of an entity in JSON-LD — a URL-shaped string such as https://yourdomain/#org — so that the same entity can be referenced from many places instead of restated.

Why does it matter for AI visibility?

Entities without @id links are fragments; with them, the Organization, the WebSite and every page's publisher are one linked graph an engine can merge.

How do I see it on my own site?

In the JSON-LD, the Organization's "@id" and the "publisher": {"@id": …} references pointing at it.

See it measured on your site.

The free page check runs the 23 checks on your public pages — the terms on this page, observed on your pages.

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