Glossary

JSON-LD

JSON-LD is the format for structured data on a web page: a script block of type application/ld+json carrying schema.org entities — Organization, WebPage, Article, FAQPage, Product.

By Reflexa Technologies — the team building Reflexa, the agent that works on your site · updated 16 October 2026

Why it matters

It hands engines exact, machine-readable facts: who you are, what the page is, what you offer. It is what the engines document and what the checks read.

How to see it on your own site

View source and search for application/ld+json.

Free tool →

Checked by Reflexa: Does your site say who you are in structured data? — part of the 23 checks on every page check.

Related terms

Questions people ask.

What is JSON-LD?

JSON-LD is the format for structured data on a web page: a script block of type application/ld+json carrying schema.org entities — Organization, WebPage, Article, FAQPage, Product.

Why does it matter for AI visibility?

It hands engines exact, machine-readable facts: who you are, what the page is, what you offer. It is what the engines document and what the checks read.

How do I see it on my own site?

View source and search for application/ld+json. The free tool does it for you →

See it measured on your site.

The free page check runs the 23 checks on your public pages — the terms on this page, observed on your pages.

Run the free check →