Glossary

Raw HTML

Raw HTML is the document exactly as the server sends it, before any JavaScript runs — what a fetcher that does not render sees.

By Reflexa Technologies — the team building Reflexa, the agent that works on your site · updated 16 October 2026

Why it matters

The difference between raw and rendered HTML is the difference between what AI reads and what a visitor sees. Content, structured data and even the title can exist only on one side.

How to see it on your own site

View source shows raw HTML; the browser inspector shows rendered.

Free tool →

Checked by Reflexa: Is your structured data in the HTML, or added by a script? — part of the 23 checks on every page check.

Related terms

Questions people ask.

What is Raw HTML?

Raw HTML is the document exactly as the server sends it, before any JavaScript runs — what a fetcher that does not render sees.

Why does it matter for AI visibility?

The difference between raw and rendered HTML is the difference between what AI reads and what a visitor sees. Content, structured data and even the title can exist only on one side.

How do I see it on my own site?

View source shows raw HTML; the browser inspector shows rendered. The free tool does it for you →

See it measured on your site.

The free page check runs the 23 checks on your public pages — the terms on this page, observed on your pages.

Run the free check →