AI visibility for restaurants and cafés is whether an assistant names you when someone asks a question like “best <cuisine> restaurant in <neighbourhood>”. It is decided by whether the engine can read your site and whether you are in the pages it retrieves — both are checkable, and the first is fixable from inside the site.
Four shapes of question decide AI visibility in restaurants and cafés: best-for, alternatives-to, cheapest, and for-a-situation. The lines below are the kind an assistant hears every day; replace the brackets with your market.
An assistant answering those questions retrieves pages and names the companies in them. For restaurants and cafés the pages it retrieves are usually:
A site that is not in those sources is not in the answer, however well it reads. A site that cannot be read is not in them either — and that part is checkable.
Restaurants and cafés sites are most often built on Squarespace, Wix, WordPress. The checks they fail most are the ones that come with that:
What the agent does here: runs the 23 checks on your pages, switches on the fixes it can apply from inside the site — AI crawlers allowed in robots.txt, Organization schema in every page, a sitemap, /llms.txt — writes the answer-first opening and the search description for your approval, and counts every AI visit page by page so you see which questions already bring an engine to you.
Questions of four shapes: best-for, alternatives-to, cheapest and for-a-situation. For restaurants and cafés that means lines like “best
Google Maps and reviews; TripAdvisor, Yelp and local guides; the restaurant's menu page — when it is text, not an image; local press and food blogs. Being in those sources matters as much as the site itself.
text is present without javascript — the menu is a PDF or an image — unreadable to a fetcher. json-ld identifies the organization — no Restaurant schema with hours, cuisine and address. external profiles match the brand — opening hours that differ between the site and the Google profile.
Publish the menu as text on the site with prices. Restaurant schema with hours, address, cuisine, reservation URL — matching Google. One sentence at the top of the homepage that says what kind of restaurant this is and where.
The free page check runs the 23 checks on your public pages — the ones above, measured on yours.